Landing
page optimization is a trick to improve conversion for the website. I
will explain in this article to improve user experience for a page.
What
is a landing page?
It
is a very simple to understand that it is a page where we send users.
Digital Marketer create the landing page for targeting
a specific product and service.
Here
are some points that need to care during creating a landing page.
CTA
(Call to Action): Landing page CTA (Call to Action) button depends on
business objective e. It may be Sing Up for trail
or capturing name and email address. CTA should
be clear and small.
Content:
Highlight reason to hire you and benefits. If landing page goal is
to capture users attention.
Headlines:
Headlines should be short and clear so that user can take
action quickly.
Portfolio:
Digital marketer specialist show their big achievement and
projects on which they have delivered.
Creating
the landing page is not an easy task. Hire an SEO expert to create
the landing page to improve conversion rate.